Listen to this episode on In the past, learning and training were often seen as tedious tasks, something that employees had to do rather than something that could drive growth. However, the shift in the market, especially with the rise of ...
Innovation at the “Leading Edge” of DTC and B2B with David Zucker
Listen to this episode on Despite being over 100 years old, Perdue Farms is still a beacon for the future of B2B and DTC businesses. Their e-commerce game is insanely impressive. From building partner integrations that allow customers ...
480% Growth in 12 months with Dan Waldschmidt
Listen to this episode on Dan Waldschmidt's journey with Panzura has been nothing short of extraordinary. Dan Waldschmidt is the Chief Revenue Officer of Panzura, a hybrid multi-cloud data management company. He has led Panzura to achieve ...
Optimize Your DTC ROAS Through Constant Testing with Manbir Sodhia
Listen to this episode on We had a great conversation when interviewing Manbir in this amazing episode of The Stack podcast. Let’s dive into the main concepts that help him contribute to establishing Oura as a household brand. Manbir ...
Quarterly Themes to Boost Your B2B Pipeline with Grant Johnson
Listen to this episode on Generating meaningful prospects for your pipeline doesn’t come through shotgun marketing. It comes through intelligent strategies and full-team alignment. That’s why Grant Johnson is so big on quarterly ...
Switching to Amplitude Analytics from Google Analytics or Adobe Analytics
Key TakeawaysLeverage existing integrations to migrate your data from GA4 and Adobe Analytics to Amplitude AnalyticsTap into Amplitude Analytics' powerful insights, identity resolution, and open API to get the most out of your dataRecognize that while GA4 offers a proprietary Google Ads integration, ...
Google’s Ad Monopoly Is Under Siege: What This Means For The Future of Analytics
Key TakeawaysGoogle restricts analytics vendors to just a portion of the Google Ads data and forces them to pull the data manually.Use UTM tags to integrate Google Ads data with your non-Google analytics tools to get the best of both worlds.If you’re not interested in fully committing to Google ...
Getting your B2B Messaging “Right to Win” with Peep Laja
Listen to this episode on How do you build a reputation as a new company if your offering has never been done before? Peep Laja, CEO and Founder of Wynter (also CXL and Speero) had to overcome when he brought Wynter to market. For ...
Delivering D2C Value the Zappos Way with Aaron Magness
Listen to this episode on When Tony Hsieh led Zappos to game-changing online success, he did it by putting the customer experience first. The retailer's story is a marketing legend, and Aaron Magness was part of that. Aaron Magness, Chief ...
Multi-threading B2B Sales with Value, Not Hacks with Norullah Sharifi
Listen to this episode on Would you do it if you had one tactic that would drive 3X more results? Of course. But what if the caveat was an increased risk of losing those deals? Norullah Sharifi, VP of Sales Development at Sendoso, has ...
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