B2B communities are hot right now and for a good reason. Having a loyal group of people rally around your business is a crazy helpful resource for growth. Investing in community and learning is how Jack Foster, VP of Marketing at WorkRamp, drives next-level growth. Being a part of an LMS platform means that Jack understands the value of both community and learning, which is why she’s so committed to investing in both avenues.
While LMS and community naturally complement each other, connecting and utilizing those strategies with the rest of the business leaves no room for error in her tech stack. That’s why Jack runs everything through RevOps and relies on HubSpot as much as possible.
- The value of investing in training and enablement
- Building community into your strategy and tech stack
- Keeping a smooth-flowing tech stack with RevOps
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