Mixpanel vs. Amplitude: The two tools are more & more similar, but first started with a different focus in mind. Which one is best for what?
GA4 Alternatives: Switching from GA4 to the 5 Best Alternative Analytics Tools
While Google Analytics is an essential tool for tracking website visitors, it lacks many functionalities. Explore our list of the 5 best GA4 alternatives.
How to Build Your Marketing Stack in 2023 with Jon Miller, CMO of Demandbase and Adam Greco, Product evangelist for Amplitude
Martech legends Jon Miller, CMO of Demandbase, and Adam Greco, Product evangelist for Amplitude, join to talk about the must-know trends and strategies you’ll need to withstand the tumultuous year to come, and even continue to drive growth.
Marketing Stack Trends for 2023: Win Big & Boost Revenue (Even in Turbulent Times)
Dan McGaw and fellow industry leaders discuss the most important stack trends you must consider to win big and boost revenues in the coming year.
Reverse ETL: What Is It, How It Works & Recommended Tools
Learn what reverse ETL is, how it works, and why it is an excellent solution to make your data easily accessible to everyone who needs it.
Amplitude vs. GA4 Comparison: Tracking, UX, Integrations & Pricing
Is Google Analytics 4 or Amplitude better? Read this blog post in which we compare their identity tracking, reporting, UX, integrations, cost, and more.
An Insider Look into HubSpot’s B2B Partner Strategies with Scott Brinker, VP of Platform and Ecosystem at HubSpot
Scott Brinker, VP of Platform and Ecosystem at HubSpot gives us an inside look into HubSpot’s partner strategies, and how they’ve built a dominant martech ecosystem.
Why You Need Marketing Attribution Data in Your Product Analytics Tool
Struggling with understating what’s driving growth? Learn why and how to send marketing attribution data to your product analytics tool.
Innovation at the “Leading Edge” of D2C and B2B with David Zucker, CMO of Purdue Farms
David Zucker, CMO at Perdue Farms, shares how the century-old company is utilizing partnerships, innovation, and strategic testing to drive the future of B2B and D2C e-commerce.
480% Growth in 12 months – with Dan Waldschmidt, CRO at Panzura
Dan Waldschmidt, CRO of Panzura, shares how he’s tracking and improving efficiency and effort to explode his growth.
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