Listen to this episode on When Tony Hsieh led Zappos to game-changing online success, he did it by putting the customer experience first. The retailer's story is a marketing legend, and Aaron Magness was part of that. Aaron Magness, Chief ...
Multi-threading B2B Sales with Value, Not Hacks with Norullah Sharifi
Listen to this episode on Would you do it if you had one tactic that would drive 3X more results? Of course. But what if the caveat was an increased risk of losing those deals? Norullah Sharifi, VP of Sales Development at Sendoso, has ...
Strategy Over Tech with Chris Walker
Listen to this episode on The tech stack is essential to any business in our modern age, but introducing tools to your workflow won't immediately solve problems. Your tech stack is only as good as the strategy to implement it. Chris Walker, the CEO of Refine Labs, a ...
Building a Modern Data Stack to Drive Growth with Scott Edmonds
Listen to this episode on Building a modern data stack is a must-have for fast-growing companies that care about the customer experience. And you can’t build a modern data stack without having a good RevOps team to support it. Scott ...
Building a Product Marketing Gold Standard Through Collaboration with Aygun Suleymanova
Listen to this episode on In 2016, Datadog was in the top ten of Deloitte’s Fast 500 List, which ranks the fastest-growing companies in North America. The cloud monitoring and analytics platform exploded onto the market and has continued to ...
8 Core Product Usability Metrics You Need to Keep Track Of
In today’s digital world, competition is fierce, and usability metrics are crucial for ensuring your product or service is good enough for the end user. After all, how can you actually understand the user experience without having reliable data to refer to? Contents What Are Usability ...
Interactive Marketing and Driving Conversions With Alessandra Colaci
Listen to this episode on Dark social media is going to be really important. It's one of those things that you can use your power for good or evil. As marketing becomes more untrackable, leadership needs to shift their mindset. ...
The End of Third-Party Tracking, The Rise of iOS14 ITP
Google is set to phase out third-party cookies by late 2023. Apple has already blocked many third-party cookies with updates to its Intelligent Tracking Prevention feature (ITP). This has advertisers that rely on third-party data shaking in their boots. 83% of advertisers believe the end of ...
Unraveling the Mysteries of Product Analytics and Product-Led Growth with Justin Bauer
Listen to this episode on Amplitude is a product intelligence, a.k.a product analytics platform. Founded in 2012, the company has grown to be one of the leading platforms of its kind. That’s largely in part because of their product-led ...
Scaling Up Your Stack to Increase Efficient Growth with Horacio Zambrano
Listen to this episode on Secret Double Octopus was founded in 2015. The company jumped onto the growing demand for enterprise-level passwordless authentication. In 2020, they raised $15 million in the Series B funding round, and by 2021, ...
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