Building a Modern Data Stack to Drive Growth with Scott Edmonds

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Building a modern data stack is a must-have for fast-growing companies that care about the customer experience. And you can’t build a modern data stack without having a good RevOps team to support it.

Scott Edmonds, Chief Revenue Officer at Syncari, a data automation platform all about syncing your tools, joins us for this episode. Scott is a martech legend and was the first sales hire at Marketo, pushing global growth for the company.

Main Takeaways:

• Why every company should be jumping on RevOps
• Scott’s modern and cohesive approach to the data stack
• How Syncari is using technographic data to stay on top

Links:

• Is The Modern Data Stack Overhyped? by nullQueries
• Use Technographic Data To Build Powerful Audiences and Crush Lead Generation by Logan Kelly

Top Tools:

• Snowflake
• Fivetran
• Metadata