Two powerful recipes. One smarter tech stack. 30 minutes of hands-on strategies.
If you’re using HubSpot but not yet leveraging Segment as your data foundation, you’re missing out on major opportunities to optimize your funnel.
Now available on-demand, this rapid-fire session brings together experts from McGaw (a top Twilio Segment global solutions partner), Segment, and HubSpot to share actionable tactics you can put to use right away.
Watch now to learn how to:
- Improve lead scoring by syncing enriched, first-party data from Segment
- Build personalized, high-converting messaging using unified customer profiles
- Quickly implement the latest Segment-to-HubSpot integration enhancements
Access the recording anytime and walk away with strategies you can activate today.
Want a quick reference? Download the presenter slides to revisit key insights and share them with your team.
Presented and Hosted By:
Andrew Seipp – Solutions Architect Director @ McGaw
Andrew is a Solutions Architecture Director at McGaw heading up CDP and analytics implementations. Andrew has more than 12 years of experience in the marketing technology space. He is McGaw’s go-to expert in designing and implementing solutions involving CDPs, marketing analytics, and marketing automation tools like Hubspot.
Timothy Koeth – Director of Technology Partnerships @ Twilio Segment
Tim Koeth is a Tech Partnerships leader specializing in helping businesses unlock greater value from their first-party customer data. With a focus on streamlining integrations and amplifying the value of product partnerships, Tim bridges the gap between technology providers and the broader martech ecosystem. With deep experience in ecosystem partnerships, Tim empowers businesses to deliver seamless, scalable solutions that maximize ROI from by leveraging their existing tech investments.
Alex Hollywood – Senior Product Partnership Manager @ HubSpot
Alex Hollywood is a Senior Product Partnership Manager at HubSpot, where she leads go-to-market strategy and integration growth with key partners like Segment. With 15+ years in partnerships, she helps connect powerful tools to HubSpot’s ecosystem to drive smarter, data-driven growth.
