The Ultimate Marketing Technology Stack by McGaw.io
With over 8,000 marketing tools today, how can you decide which is right for you?
In this ebook, I will share my personal collection of tools—the “Ultimate Marketing Technology Stack.”
These tools have been used to drive record-breaking growth for my company, McGaw.io, and my clients, including Real Thread, Frame.io, ForksOverKnives.com, and Eventbrite.
This marketing stack is the best for marketers interested in achieving record-breaking growth.
I will go through the tools that make up my stack and explain why they deserve your attention. I will also keep this ebook up to date with new tools I like, love, and envy.
Finally, I’ll also go through real-world examples that detail exactly how we used the Ultimate Marketing Technology Stack to deliver amazing customer experiences for Real Thread.
What you’ll learn from this ebook:
- How to setup a maintenance-free MarTech stack that lasts
- How to create deep personalization in your marketing communications
- How to collect the clean, valid data your business needs to make fast, effective decisions
- How to save money by selecting the right tools
About the Author
Dan McGaw is an award-winning entrepreneur and speaker. He is also the Founder and CEO of UTM.io and McGaw.io, an analytics and growth consultancy that helps product and marketing teams get data-driven and optimize their businesses. Coined one of the original growth hackers, he has led the teams at Kissmetrics.com and CodeSchool.com. In 2015, Dan was selected to be a United States Ambassador of Entrepreneurship by the United States State Department, where he had the privilege to advise universities, governments, and private corporations on how to build entrepreneur ecosystems.
