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Previous Success At

You’re spending more to grow less.

  • Ad costs keep rising and ruining your ROAS and CAC
  • Attribution tracking is messy and no one trusts the conversion numbers.
  • Conversion rates plateaued months ago and lacking answers for why.
  • Profits have been squeezed by tariffs and inflation.
  • Budget is depleted by martech tools with sloppy integrations
  • You’re unsure where to invest next and get the highest ROI

Get proven strategies that deliver measurable results fast.

What is the Mcgaw growth systems assessment?

What We’ll Cover in Your Consult

Three components designed to give you clarity and a concrete path forward.

Your Objectives and Metrics

60 minutes

  • What are your top three objectives
  • What three metrics matter most?
  • What must improve the fastest?
  • Where are you lacking clarity?
  • What does success look like at EOQ and EOY?

Your Frustrations and Pains

10-15 pages, ~7 days following call

  • What pains block your growth?
  • What data gaps create blind spots?
  • Where is your funnel leaking revenue?
  • We’ll surface the hidden friction driving up CAC and suppressing ROAS

Your Growth System

Your outcome

  • We’ll map your funnel and identify leaks
  • We’ll show where tracking is breaking attribution
  • We’ll diagram your stack to highlight quick wins and savings.
  • We’ll show where AI and automation can increase efficiency

Deliverables

What You’ll Walk Away With

A comprehensive plan with practical steps and proven solutions you can act on immediately to show results.

Quick wins (30-90 days) vs. strategic projects (6-12 months)
Top 3 priorities with revenue impact estimates
Opportunity analysis ranked by impact
Map of your Funnel
Stack map and data flow assessment
A roadmap with actionable steps in a report that is leadership-ready
Example of a Growth Systems Assessment report

Is This Right for You?

Who This Is For

This Is for You If

  • You’re a Marketing Leader at a company with $10m+ in revenue
  • You’re running multi-channel marketing
  • You want better ROI from your MarTech
  • You don’t trust your analytics
  • You want marketing systems, not Band-Aids
  • You’re willing to experiment new ideas

This Is NOT for You If

  • You’re pre-revenue or a very early-stage business
  • You’re not a data-driven marketing leader
  • You’re unwilling to listen or collaborate
  • You expect overnight results
  • You have a simple stack and are confident in your data

Questions

Frequently Asked Questions

Free consultations are usually sales pitches with some generic advice. The Growth Systems Assessment is a structured diagnostic with a concrete written deliverable—a 10-15 page executive report you can share with your leadership team.

That’s common—and part of what we help diagnose. We’ll work with whatever you have available. Directional answers and estimates are fine. The point is to understand your current state and identify where the gaps are, not to audit perfect data.

About 2 weeks from booking to completion. After your 60-minute diagnostic call, we will develop your assessment and deliver it to you in a follow up review approximately a week later.

We aim to provide a report and recommendations that make it clear on what priorities you can move forward with now, and action items you are able to leverage internally. You have complete flexibility. You can implement the recommendations internally with your own team, engage McGaw to help execute, or do nothing at all. The report is yours to use however serves you best.

Absolutely—it’s encouraged. Bring your Marketing Ops lead, RevOps manager, Head of Data, or anyone else who can provide context on your current systems. The more perspectives we have, the more accurate our assessment will be.

Book Your Growth Systems Assessment

Get clarity on where your growth system is stalling, and what to do about it.

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